New entries Pacific Rim and Grown Ups 2 were close but not close enough with Despicable Me 2 finishing on top of the box office a 2nd weekend in a row. It was a rather close race with only $6.6 million between numbers 1-3.
Despicable Me 2 grossed another $43.8 million this past weekend, down 47.4%. What this means is $228.3 million in 12 days, a lot more than the $128.5 million of the original at the same point. So now worst case scenario Despicable Me 2 is looking at $320 million in North America at the end of its run with a best case of $350 million. That’s obviously not enough to beat Iron Man 3 ($406.8 million and still going) for highest earner of the year, but it will position the animation at #2, well at least until The Hunger Games: Catching Fire opens in November. Looking at the rest of the year I won’t be surprised if Despicable Me 2 ends up in 3rd overall (could be 2nd if Hunger Games disappoints).
The sequel to Adam Sandler’s 2010 hit comedy is in 2nd with $41.5 million. Now I won’t say I lost faith in humanity after this beat Pacific Rim, but I am certainly implying it. Leaving my personal opinions behind, Grown Ups 2 actually improved on its predecessor’s $40.5 million debut, making it the 5th highest of Sandler’s career. But unlike the original, I don’t expect Grown Ups 2 coming close to the $162 million of Grown Ups. That doesn’t mean it won’t make a ton of money, at the very least $120 million in North America.
Pacific Rim ended up in 3rd with $37.2 million. Not gonna lie, I’m disappointed, not in the movie (which was pretty amazing) but of its success (or lack). $37.2 million is a great number but you know what would have been better? $45-50 million, obviously. If Godzilla got off to a $44 million start in 1998, another much better creature feature with 15 years of inflation plus 3D tickets should at least match that, right?. Alas it did not, so now the film will have to rely on its box office legs in order to keep up with its insane scope (and $190 million budget). Problem with this sort of creature blockbusters is they either keep going for a long time (Jurassic Park) or they drop faster than you can say Hellboy 2 (another Guillermo del Toro gem that should have made a lot more money than it did). I’m gonna call $120 million for Pacific Rim but deep down I wish it would take at least $160 million from the States. The international box office is called once again to save the day, and save I’m sure it will.
The Heat is 4th at $14 million for a $112.3 million total while Disney and Johnny Depp blockbuster The Lone Ranger continues to struggle, this time in 5th with $11.5 million, down 60.6%. 12 days in and the western superhero flick is at $71.4 million with a very slim chance of getting to $100 million.
Question for today, why do you think Pacific Rim wasn’t more popular?