After three release date shifts 20th Century Fox finally decided August 5th, 2011 would be the day Rise of the Apes hits, but now they’ve decided to change the title. Again.
The film was originally called Ceasar going into production, but the title was change to Rise of the Apes. Now according to CBM “marketing studies found the best response has been to Rise of the Planet of the Apes”, so the studio is going with that title now.
Rise of the Planet of the Apes is an origins story set in present-day San Francisco. The film is a reality-based cautionary tale, where man’s own experiments with genetic engineering lead to the development of intelligence in apes and the onset of a war for supremacy. One hyper-intelligent chimp called Caesar (motion captured by Andy Serkis) incites a worldwide ape revolution and causes the downfall of humankind.
James Franco will be playing a young, driven scientist who becomes a crucial figure in the war between humans and apes, with Slumdog Millionaire actress Freida Pinto playing a primatologist.
Apparently the first trailer will be released on April 15th, but it’ll probably hit the internet a day or two before.