If you’ve been following the Alice in Wonderland/UK cinemas situation over the past few weeks you will know that cinema chains in the UK were threatening to boycott Alice in Wonderland because of Disney’s plan to release the DVD 12 weeks after the theatrical release, instead of the usual 17 weeks window.
Yesterday it was announced that the 2nd largest cinema chain, Vue, would be releasing the film after striking a deal with Disney. However Odeon, the UK’s largest cinema chain, will not be releasing the film in the UK, Irish Republic or Italy. Considering Alice in Wonderland has strong British roots and is well known by all ages the film was expected to make around £40 million ($62 million) in the UK, so it’ll be interesting to see how this boycott will impact its box office return.
Luckily for me there are a number of different cinemas where I live so I won’t have any trouble seeing it, however I’m sure there will be a few poor souls who will have to travel that bit further to see Tim Burton’s wacky take on Wonderland.