Over recent months the trailers for John Carter have improved, but you know the marketing team at Disney need a re-think when a roughly cut fan trailer does a better job at selling the film than anything they’ve put out.
We’re less than two weeks away from John Carter hitting on March 9th, and Disney has released a new extended preview online. The first part is a scene featuring the White Apes (which I deliberately haven’t watched), and the second part contains a sizzle reel which has finally convinced me that John Carter needs to be seen. Why didn’t Disney release this earlier?
The sizzle reel begins at 2:40:
From Academy Award(R)-winning filmmaker Andrew Stanton comes “John Carter”–a sweeping action-adventure set on the mysterious and exotic planet of Barsoom (Mars). “John Carter” is based on a classic novel by Edgar Rice Burroughs, whose highly imaginative adventures served as inspiration for many filmmakers, both past and present.
The film tells the story of war-weary, former military captain John Carter (Taylor Kitsch), who is inexplicably transported to Mars where he becomes reluctantly embroiled in a conflict of epic proportions amongst the inhabitants of the planet, including Tars Tarkas (Willem Dafoe) and the captivating Princess Dejah Thoris (Lynn Collins). In a world on the brink of collapse, Carter rediscovers his humanity when he realizes that the survival of Barsoom and its people rests in his hands.