With the launch of Marvel Television in June (after the acquisition of Marvel by Disney/ABC), there was to be a push for TV shows based around some of Marvel’s vast collection of characters. Deadline has revealed that the first of these will be The Incredible Hulk.
The live-action series is apparently in “very early stages” of development, and was focused on by Marvel’s TV head Jeph Loeb (who has written and produced for Smallville, Lost, and Heroes). It was one of two priorities, the other being Cloak and Dagger, which will be developed for ABC Family. Loeb is currently waiting to meet with writers for ideas for the latter.
The Hulk previously saw TV fame with CBS’s The Incredible Hulk, which ran from 1977-1982. In said series, the Hulk looked like this – maybe Marvel just want to make sure that the younger generation never see that.
That said, I think I echo the sentiments of almost everyone when I say: “now?” Will it tie into the current Marvel Studios’ Avengers universe? Bruce Banner has been cast as three different actors in recent memory, and a fourth one would just make things worse. Does Marvel Television seek to do something similar to Ron Howard’s Dark Tower project, or would this be a completely separate entity? How likely is it that Ruffalo and the continuity will carry over to TV? Not very. I’m not sure about this – another Hulk in such a little time seems a bit like overkill, especially with so many other projects that could have gone to series. Please not another, different Hulk.
And according to Live Feed, ABC were presented with a lot of potentials: Heroes for Hire, The Eternals, Ka-Zar, Daughters of the Dragon, The Punisher, Moon Knight and Agents of Atlas, Alter Ego. They should have gone with something lesser-known, in my opinion. Or at least one that doesn’t have its own storyline going on concurrently on the big screen. Still, there’s the possibility that it could tie in, and for now, let’s just hope Jeph Loeb and Marvel Television know what they’re doing. It could still be great.