The Joker has been a busy man.
For the past few weeks, there has been a pumpkin on the viral website Whysoserious.com with the Batman symbol carved into this mouth. However, like any good pumpkin left out in the elements for a long time, it began to rot. And rot. And rot some more.
Yesterday, it got to the point where it revealed a hidden message behind it. The message contained cryptic clues that instructed people from major cities all across the United States to go out and take pictures of various places and send them in. Essentially, it was a nation-wide scavenger hunt. Throughout the day, people took time out of their busy trick-or-treating schedules, and followed the instructions. Eventually a message was formed from the pictures that said “The only sensible way to live in this world is without rules.”
Late last night, the site was updated yet again, revealing a new picture of The Joker behind the new message. When clicked, you are brought to yet ANOTHER part of the site, instructing you to make yourself up to look like The Joker with a group of friends, and then take another picture in front of a famous landmark from your city.
Apparently, when enough pictures are sent in to show our support for the man with the painted face, he will ‘do something for us.’ Those are his words, as well.
So what does this all mean?
Who knows? However, this whole viral marketing campaign that they are doing for The Dark Knight is really incredible. Between this and the incident with The Joker’s henchman outside of Comic-Con, the studio is definitely putting a lot of work into this. They are really trying to make us feel involved with the movie…and quite frankly, it’s working.
So what exactly is The Joker going to do for us? Speculation so far is that they’re going to reveal a picture of Two-Face. Or a new trailer. Or some more cryptic messages and games. Really, only time will tell.
Honestly, I don’t care what they have next. I’m already hooked, so I’ll be there no matter what. And to tell you the truth, I’m quite certain the rest of the Internet won’t be far behind.