A possible franchise started, an old reheated recipe and a sequel no one asked for, those are the offerings of the weekend. February keeps lingering while we wait for the next big blockbuster and if one of the titles opening today could be just that, well you’ll find out after the break (answer is no).
I am Number Four is an interesting offering from Disney, a sci-fi adventure opening in 3154 theaters and hoping to be the starter of a new franchise. After all it is based on a recently published novel (like really recently, August 3rd 2010, obviously DreamWorks got the rights way before it was published, over a year before that actually) that is also part of a proposed 6-book series. I’m thinking the idea would be to make at least 6 movies if the first one is successful enough (I know, right). With a budget situated around $50-$60 million it won’t be to hard for this to be that franchise starter considering I’m expecting it to open with $30 million for number 1. What will make or break this are the legs and if this can go up to $90 million or more in North America (and just as much around the world), then we might see another I am Number Four, but if it only makes $60 then it will be harder.
Unknown is the old reheated recipe, a movie we’ve seen before with the only standout being Liam Neeson. This is opening in 3043 theaters and I’m getting a very strong Taken vibe here, like maybe they are trying to replicate the success of that. Now Taken opened 2 years ago at the end of January to $24.7 million from 3183 theaters and I’m expecting similar result from Unknown, about $26 million to be more exact, very good for 2nd place.
Just Go With It will probably be 3rd with $18 million or so while Gnomeo and Juliet should gross $17 million for 4th place.
Finally in 5th place we get the sequel I am pretty sure no one asked for, also a strong contender for dumbest title of the year (not to mention worst, standing at a glorious 0% Rotten Tomato rating at the moment) Big Mommas: Like Father, Like Son. This is like taking the worst ideas you could possibly have for a sequel and putting all of them into one disaster, this thing. But even with all of that there will still be plenty of people paying their hard earned money to see Big Mommas: Like Father, Like Son and that should push it to $16 million.
Next week Nic Cage drives angry in Drive Angry (in 3D) while Owen Wilson and Jason Sudeikis get a Hall Pass (if don’t know what that is, watch the trailer or see the movie).