Some of you reading may be thinking ‘Who the hell is Don LaFontaine?’. We’ll if you don’t know his name then there is a 99% chance that you know his voice. Don LaFontaine has done voiceovers for over 750,000 television spots and 5,000 movie trailers. He became identified with the phrase “In a world…”, which has been used in movie trailers so frequently that it has become a cliché.

Unfortunately, on September 1st LaFontaine died of complications relating to pneumothorax. In my opinion he was the best voiceover man around and his voice will hugely missed.