A Bond movie wouldn’t be a Bond movie if it didn’t have the cars, watches, drinks and gadgets. A Bond movie also wouldn’t be a Bond movie if there weren’t companies paying millions for that close up shot of Bond using their cars, watches, drinks and gadgets. Quantum of Solace will be no different, as Variety report.
Sequel to “Casino Royale” will again be backed by Ford Motor Co., Heineken beer, Smirnoff vodka, Omega watches, Virgin Atlantic, Sony Ericsson cell phones and other Sony electronics. These brands all have products placed in the film and each will shell out tens of millions of dollars as a promotional partner of the pic.
…Daniel Craig, who reprises his role as 007, won’t be the sole face to promote the products. Bond girl Olga Kurylenko, who plays feisty 007 ally Camille in the pic, is being used to push Heineken beer and the latest version of Ford’s small European car, the Ka.
I am thinking of spending $12 million on having Bond’s homepage on his laptop be Filmonic.com. It will only be on screen for a few seconds, although I am asking the producers if Bond can go back to dial-up, so it can be on screen longer….watch out for it!