Avatar strikes again

by Alex on January 18, 2010 · 4 comments

avatar still 2

Thunder strikes a 5th time in first place for Avatar. According to BoxOfficeMojo the James Cameron sci-fi epic managed to pull a 5th consecutive first place in the US this past weekend with $41.3  million (Sunday numbers are estimates) having the smallest drop (17.9%) in the top 10. The last movie that managed five weekends in first place was M. Night Shyamalan’s The Sixth Sense in August 1999. That’s more then 10 years ago according to my limited mathematical knowledge.

So far Avatar has grossed $491.7 million in the US, passing Star Wars: A New Hope ($460.9) for 3rd place on the all time chart on Saturday. Next up is The Dark Knight ($533.3) by the end of this week. After that it’s smooth sailing for this blue iceberg to sink the unsinkable ship, Titanic ($600.7).

Worldwide things are looking even better for the Na’vi (and Fox) with a total of $1.6 billion after just one month.

In second place at the US box office we have a new entry, The Book of Eli starring Denzel Washington and directed by the Hughes Brothers (From Hell) with $31.6 million, this being the closest a movie has got so far to beating Avatar. This is also the second biggest opening in Denzel’s career (American Gangster made $43.5).

In third place we have The Lovely Bones expanding from 3 to 2563 theaters for a better then expected $17 million.  After bad reviews, a mediocre limited run ($0.4) and a general lack of attention from any awards ceremony many thought this Peter Jackson directed movie will bomb, but it seems Paramount somehow managed to turn this around by marketing the movie mainly for a young female audience in the past weeks. It’s still a long way from profitability with a production budget standing at $100 million but you have to start somewhere.

Rounding up the top 5 are the Alvin and the Chipmunks 2 and Sherlock Holmes with 11.5 and 9.8 respectively. The Squeakquel now stands at $192.5 million while Sherlock is a bit slower at $180 million and still on track to just pass the $200 million mark before the end of its run.

The US Top 10 looks like this:

TWLWTitle (click to view)StudioWeekend Gross% ChangeTheater Count / ChangeAverageTotal GrossBudget*Week #
11AvatarFox$41,300,000-17.9%3,285-137$12,572$491,767,000-5
2NThe Book of EliWB$31,615,000-3,111-$10,162$31,615,000$801
3-The Lovely BonesP/DW$17,060,000+44,129.0%2,563+2,560$6,656$17,527,000$1006
43Alvin and the Chipmunks: The SqueakquelFox$11,500,000-30.6%3,296-345$3,489$192,592,000$754
52Sherlock HolmesWB$9,825,000-40.8%3,173-453$3,096$180,018,000$904
6NThe Spy Next DoorLGF$9,700,000-2,924-$3,317$9,700,000-1
75It’s ComplicatedUni.$7,672,000-30.3%2,670-285$2,873$88,224,000$854
86Leap YearUni.$5,828,000-36.7%2,512+1$2,320$17,529,000$192
97The Blind SideWB$5,565,000-26.1%2,408-472$2,311$226,774,000$299
108Up in the AirPar.$5,460,000-23.7%2,107-111$2,591$62,833,000$257
  • ronwood1

    I know its showing in other countries and that its online, but i do not want to watch them online. has anyone heard when they will air? I thought that since the writer's strike is over, they might show them soon. Please, no spoilers, just answer me with possible airdates.

    http://ezinearticles.com/?Enzyte-Review—Do-Fr

  • Steevoger

    Well, even Peter Jackson can fail. Anyway I'm sure it will top Titanic worldwide at least.

    Somehow possible to get also more a look at worldwide Boxoffice (I dont mean specific country's…just worldwide)…cause everywhere I go (like coming soon or IGN) I always read “domestic” … but I think the all over run does matter more…maybe it's because I'm not american (but I think a lot of filmonic readers arent ;)
    I mean this boxoffice look is becoming regular here isnt it?

  • Alex

    The thing is on Sunday night it's pretty hard to get exact worldwide numbers. I will try to incorporate those numbers also in the future.

    What I can tell you is that Avatar grossed another $125 million (estimate) outside the US, that's the 5th weekend above 100 million for this movie. Right now the international numbers stand at $1.11 billion, just $130 million shy of what Titanic did. Also Avatar just opened in Italy this weekend, the last market where the movie wasn't already out.

  • vcurtz

    Crazy! xD I thought for sure the Book of Eli would top Avatar after it's fifth week.. So impressive. The random hate trolls are going to love that on the imdb boards. :3 Plus the 2 major awards at the Golden Globes. Sheesh. Avatar went full throttle. <3

    Anyway, I love box office updates, I'll be looking forward to your posts, Alex! :D